That's what their aim was to recapture the awesomeness that was the first predator movie. For what the trailer says its gonna focus more on the individual characters with the predator stalking them throughout the movie which is the true nature of the predator not the crap that was on the AvP movies.
I wonder which "awesomeness" are they going to recapture? Because for me, the awesomeness from the first movie was seeing the predator for the first time and the duel between Major Dutch Schaefer and the predator after it killed everyone else in the special task force. I wonder what's new this time because it won't work if its "exactly" the same as the first movie (same environment, same special task force, killing them one by one). So I don't know what focusing in on the individual characters will do if the predator's going to kill most of them one by one. It will get the same feelings as the Aliens series.